About

Life as a series of bets

Brick by brick, we're bootstrapping our way towards an Information Products R&D Lab. Every 1-2 years, we make one big bet on a new approach or a problem. If the bet works, we hive it off and then restart. Often we make the bet with a larger partner that has funds, domain knowledge and access to market.

Life as a series of bets

Bet 1 (Sep13 — Jun14)

While India has many creative UI-heavy design studios, there are not enough who are attempting to mix analytics and design. Hence, the first bet was — can we bootstrap an Information Design Studio from India?

Bet 2 (Jul14 — Apr15)

Next, we wanted to reduce cost yet increase reliability. Hence, the next bet was — can we invest in break information design into building blocks (like Lego)? During this period, we built PykQuery.js, PykCharts.js and Rumi Data Engine (GitHub for Data).

Standard Dashboards

less than 1 min

Responsible Biz 2016

Oxfam India

Feb 22, 2016

Calculators

less than 1 min

Lead scoring with Machine Learning

Wise.io

Dec 22, 2019

Standard Dashboards

less than 1 min

IVRS Dashboard

Akshara Foundation

May 23, 2014

Calculators

1.3 min

Microsite for startups to rent space in NY city

JLL

Dec 22, 2019

Presentation Aids

1.15 min

I’ve got 60 seconds to get attention of policy makers

Pykih

Oct 22, 2014

Custom Visualizations

less than 1 min

Showcase portfolio of projects on map

UNDP India

Jan 22, 2017

Calculators

less than 1 min

Debias perceptions

huffingtonpost.in

Nov 22, 2016

Calculators

less than 1 min

Book skiing based on weather

Snow.com

Dec 22, 2019

Data-driven Sites

less than 1 min

Create a trip advisor like tool for hospital visits

ICICI Lombard

Dec 22, 2019

Custom Visualizations

2 min

Study changes to the Constitution of India within minutes

thehindu.com

Jun 05, 2015

Visual Essays

less than 1 min

Responsible Biz 2017 (Explain)

Oxfam India

Feb 14, 2017

Custom Visualizations

less than 1 min

Responsible Biz 2017 (Explore)

Oxfam India

Feb 14, 2017

Data-driven Sites

less than 1 min

Keep stakeholders updated with automated reported

Europeana.eu

Sep 23, 2015

Presentation Aids

less than 1 min

SPADE newsroom

ICFJ.org

Dec 23, 2019

Bet 3 (May15 — Apr16)

Can visual analytics on TimesSeries data be brought to business managers at 1/10th the cost? (for FusionCharts.com)

Bet 4 (May16 — Dec17)

Can visual analytics be brought to SMEs at 1/10th the cost?

Bet 5 (Sep15 — Feb17)

Can visual analytics be brought to Doctors for every day decisions (with Pulse Infoframe)?

Visual Analytics

less than 1 min

Business Intelligence Tool

Pulse Infoframe

Dec 23, 2019

Bet 6 (Mar17 — Jul18)

Can newsrooms launch single topic sites in a sustainable way (with Washington DC based International Center for Journalists)?

[Update: September 2018] After completion of this engagement, ICFJ Knight Fellow Nasr ul Hadi and our co-founder Ritvvij Parrikh co-founded PROTO. With this formation, we relocated to New Delhi and majority of our team moved to PROTO. Now, pykih restarts for the 5th time.